Candyce brings more than twenty-two years of experience in launching and managing technology companies and founded four companies prior to PropelGrowth. She has a background in product and company launches, developing successful go-to-market strategies and building sales, marketing, and delivery teams. She focuses on best practices for complex sales processes and integrating sales and marketing. With extensive experience in lead generation and lead nurturing for complex sales, Candyce is highly effective at building sales pipelines. She also has expertise in aligning marketing and sales with customer buying cycles to maximize close rates for complex sales. For the past eleven years, Candyce has focused exclusively in the capital markets industry, launching two financial technology companies. She was a co-founder and President of Kaskad Technology, which provided complex event processing technology for compliance, algorithmic trading, risk management and fraud detection. Prior to founding Kaskad, Candyce co-founded Selero (formerly IBSN). Selero provides order routing, compliance, and integration technology for the financial services industry.
WHAT I AM READING NOW
22 November 2013
The FIX Trading Community Regulatory Briefing discussed shifting responsibilities for market oversight, advantages of regulatory ambiguity, and why everyone needs to collaborate more in the rule-making process. Here are the top 10 highlights from the event. Continue...
30 September 2013
As of September 27, 18 firms had current or pending SEF applications with the CFTC. If all of these venues actually start trading in the next few months, the US swaps market will be among the most fragmented markets in the world, in any asset class. Continue...
10 June 2013
In many cases, the technology testing done by exchanges and brokers before releasing new functionality is woefully inadequate. Automating regression testing and FIX certification, however, can reduce systemic risk and shorten time to revenue with new customers. Continue...
25 April 2013
Understanding a potential customer’s buying process can help technology providers influence the decision. Continue...
4 April 2013
Technology systems often are the difference between winning and losing in the capital markets. Here are 11 observations to help you determine whether to buy, build or both. Continue...
- What Do Obamacare and Dodd-Frank Have in Common? Technology Dysfunction
- Wielding the Power of the Order: How the Buy Side Can Regain Equal Footing in Equity Order Execution
- Regulation With a Clap of Thunder and a Massive Hammer
- Cloud 2.0: Maintaining Control When Data Wants to Be Free
- Breaking Dawn: The New Reality for the Buy Side